Written by: Raychel Perman

As a coach with over a decade of experience, I've witnessed firsthand how the landscape of coaching has evolved, especially with the surge of social media and influencer culture. I've also experienced how long it can take to establish credibility, authority, get...

Written by: Raychel Perman

Dear Leader: Two contradictory things can be true at the same time. Life is full of paradoxes.

If you follow me on Instagram, you might have caught the personal stories I shared over the 4th of July holiday about how I was handling my increased PTSD symptoms. I...

Dear Leader: You are worth the time it takes to become more self-aware.

This is how I increase my self-awareness: I make space to delve into the intricate workings of my mind.

This is beyond just understanding my personality, leadership style, or communication patterns. I increase my...

Dear Leader: Your mindset will make or break your ability to stay motivated when leadership gets hard.

There’s a reason why athletes and rockstars have a pre-game ritual. It helps them keep their mind focused so they can play to win.

Leaders must have a pre-game ritual, too. Here at RAYMA...

Dear Leader: Self-Reflection Separates Greatness from Mediocrity.

Regular self-reflection is important for a variety of reasons. It helps you better understand your own strengths, weaknesses, values, and emotions. Self-reflection helps you better understand how you communicate and processes...

Dear Leader: Be proactive by growing your leadership skills now, so you are ready when the opportunity comes.

In the early days of building our first company, Mandy and I often used the phrase "dig the ditches." We said it to remind ourselves to keep going, doing what we could to...

Your calling isn't some super spiritual thing that always fits into your passions or purpose. Whatever you find for your hands to do is your calling. Sometimes your job or profession is for a season. It could be for a lifetime. Maybe it lines up with your passion and purpose. Often it doesn't.

We...

Extraordinary means something that is out of the ordinary. An extraordinary leader is one who does something others typically don’t. Extraordinary leaders purposefully look for ways to expand their connections because they know deep connections are what make life interesting. Risky? Of...

Dear Leader,

I have a note on my phone called “If I could tell my Reader one thing… what would it be? It’s where I’m keeping notes for my next book. It’s a note that often sits untouched on my phone for months. But every so often I open it up and add to it a thought...

Years ago, I sat in a meeting where the leader spent a lot of time talking about the different hats we wore. He explained we have a work hat and a friend hat, and we must only wear one hat at a time. I think it was his futile attempt at building a healthier work environment but to me it sounded...